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← Mixpanel

Alternatives

Mixpanel alternatives

Mixpanel is a product analytics platform offering event tracking, funnels, retention, session replay, experiments, feature flags and AI insights. Here are 24 similar tools on DevHunt, starting with the closest matches.

Quick answerThe best free Mixpanel alternative is Google Analytics, for general web traffic reporting. Pick PostHog for self-hosted product analytics, or Amplitude for behavioral cohort analysis.

Looking for something free? Free and open-source Mixpanel alternatives →

At a glance

4 closest to Mixpanel
ToolBest forPricingVotesComparison
PostHogSelf-hosted product analyticsPaid, open source—vs Mixpanel →
AmplitudeBehavioral cohort analysisPaid—vs Mixpanel →
PlausibleSimple privacy-friendly web statsPaid, open source—vs Mixpanel →
Google AnalyticsGeneral web traffic reportingFree—vs Mixpanel →

How to choose

  • For self-hosted product analytics: PostHog (paid, open source)
  • For behavioral cohort analysis: Amplitude (paid)
  • For simple privacy-friendly web stats: Plausible (paid, open source)
  • For general web traffic reporting: Google Analytics (free)
  • For AI-enhanced product intelligence: Mixpanel itself

Closest alternatives

compared with Mixpanel

More Analytics tools

most upvoted on DevHunt
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  11. 10GrafbaseGrafbase · Instant GraphQL APIs for your data24
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  21. 19ApplausibleApplausible · Plausible Analytics as cool iOS home screen widgets!12
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FAQ

What is the best alternative to Mixpanel?+

The closest Mixpanel alternatives are PostHog (self-hosted product analytics), Amplitude (behavioral cohort analysis) and Plausible (simple privacy-friendly web stats). Google Analytics is also close. Each one links to a side-by-side comparison with Mixpanel.

What is the best free alternative to Mixpanel?+

Google Analytics (general web traffic reporting) is the closest free alternative to Mixpanel.

Is there an open source alternative to Mixpanel?+

Yes. PostHog (self-hosted product analytics) and Plausible (simple privacy-friendly web stats) are open source.

What is Mixpanel used for?+

Mixpanel is a product analytics platform offering event tracking, funnels, retention, session replay, experiments, feature flags and AI insights. Common uses: identify why signup conversion dropped by analyzing funnel and session replay data, A/B test a new onboarding flow and measure impact with experiments and MEU metrics and monitor product health with automated alerts and anomaly detection.

Is Mixpanel free?+

Mixpanel has a free tier and paid plans, with a free trial.