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Pipedrive vs Zoho CRM

Zoho CRM provides a broader suite of business apps and more extensive customization, while Pipedrive emphasizes simplicity and AI-driven sales features.

Short answer: Pick Pipedrive if you want AI-enhanced pipeline management; pick Zoho CRM if you want AI-driven sales automation. Pipedrive is paid, with a free trial; Zoho CRM has a free plan, paid from $7/month per user.

Which to pick

Pick Pipedrive if you want…

  • AI-enhanced pipeline management
  • Integrations with Microsoft Teams, Zapier or Lemlist (on Pipedrive's list, not Zoho CRM's)

Pick Zoho CRM if you want…

  • AI-driven sales automation
  • Highly customizable CRM suite
  • A free plan to start with
  • Integrations with Zoho Mail, Slack or Google Calendar (on Zoho CRM's list, not Pipedrive's)

Side by side

What it is
Pipedrive:Pipedrive is a sales-focused CRM that manages pipelines, automates tasks and provides AI-driven insights.
Zoho CRM:Zoho CRM is an AI-powered online CRM that centralizes customer data, automates sales tasks and offers multi-agent AI assistance.
Best for
Pipedrive:AI-enhanced pipeline management
Zoho CRM:AI-driven sales automation
Who it’s for
Pipedrive:Sales teams and small-to-mid-size businesses that need pipeline management and automation
Zoho CRM:Sales teams and businesses of any size looking for an integrated, AI-enhanced CRM.
Pricing
Pipedrive:Paid
Zoho CRM:Freemium
Starting price
Pipedrive:—
Zoho CRM:$7/month per user (Bigin Express)
Free plan or trial
Pipedrive:Free trial
Zoho CRM:Free plan (Free) · Free trial
Plans
Pipedrive:Lite US$14 per seat per month, billed ann · Growth US$39 per seat per month, billed ann · Premium US$59 per seat per month, billed ann · Ultimate US$79 per seat per month, billed ann
Zoho CRM:Free $0 · Standard $14 per user per month · Professional $23 per user per month · Enterprise $40 per user per month · Bigin Express $7 per user per month
Works with
Pipedrive:Gmail, Outlook, Zoom, Microsoft Teams, Zapier, Lemlist
Zoho CRM:Gmail, Outlook, Zoho Mail, Slack, Zoom, Google Calendar, QuickBooks, Stripe

Pipedrive features

  • Pipeline & Lead Management. Visual kanban-style pipelines with custom fields, lead routing and activity tracking.
  • Meeting Intelligence (Nova). AI-generated pre-call briefs, call transcription and automatic CRM updates.
  • Automation & Sequences. Workflow automations, email sequences and AI-prompted follow-ups to reduce manual work.
  • Real-time Insights & Forecasting. Live dashboards, AI sales assistant suggestions and revenue forecasting.
  • 500+ Integrations. Connects to apps like Gmail, Outlook, Zoom, Zapier and many more via the Marketplace.
  • Security & Permissions. AES-256 encryption, SOC 2 compliance and granular access controls.

Zoho CRM features

  • Contact Management. Store and organize all contacts in a single searchable database.
  • Workflow Automation. Automate repetitive sales tasks with customizable workflows.
  • AI Agents (Zia). Deploy AI agents to execute tasks, provide predictions and recommendations.
  • Multi-Channel Integration. Integrate email, calling, calendar, Slack, Zoom, Teams and more directly in the CRM.
  • Custom Modules & Portals. Create bespoke data modules and customer/partner portals without code.
  • Reporting & Analytics. Standard and unlimited reports, predictive intelligence and CPQ capabilities.
  • Developer Sandbox & APIs. Test changes safely and access up to 5,000 API calls per day.
  • Mobile App. Access CRM data and perform sales actions on the go via native mobile apps.

Pipedrive vs Zoho CRM FAQ

What is the difference between Pipedrive and Zoho CRM?+

Zoho CRM provides a broader suite of business apps and more extensive customization, while Pipedrive emphasizes simplicity and AI-driven sales features.

Should I use Pipedrive or Zoho CRM?+

Pick Pipedrive if you want AI-enhanced pipeline management or integrations with Microsoft Teams, Zapier or Lemlist (on Pipedrive's list, not Zoho CRM's). Pick Zoho CRM if you want AI-driven sales automation, highly customizable CRM suite or a free plan to start with.

Is Pipedrive or Zoho CRM free?+

Pipedrive is paid, with a free trial. Zoho CRM has a free plan; paid plans start at $7/month per user (Bigin Express).

Do Pipedrive and Zoho CRM integrate with the same tools?+

Partly. Both list Gmail, Outlook and Zoom. Pipedrive also lists Microsoft Teams, Zapier and Lemlist; Zoho CRM also lists Zoho Mail, Slack, Google Calendar, QuickBooks and 2 more.

On DevHunt

Based on each tool's website and DevHunt data. Details may change; check the official sites.