Mailchimp
Email marketing and automation platform
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Mailchimp is an email and SMS marketing platform with AI-powered automation and templates.
- for
- Businesses, nonprofits, creators and professionals who need email/SMS campaigns.
- pricing
- freemium · free trial
Key features
- Drag-and-drop email builder — Create professional emails using a visual editor and 300+ templates.
- Generative AI content tools — AI suggests headlines, designs and on-brand copy in seconds.
- Always-on automations — Set up automated email/SMS flows that run based on real-time behavior.
- E-commerce integrations — Connect to Shopify, WooCommerce, Wix and other stores to sync data.
- Predictive segmentation — AI predicts customer buying behavior for targeted campaigns.
- A/B & multivariate testing — Test subject lines, designs and send times to optimise performance.
Use cases
- Send welcome series and cart-abandonment emails for an online store.
- Run SMS promotions alongside email blasts for a retail campaign.
- Segment donors and automate newsletters for a nonprofit organization.
- Create personalized newsletters for a content creator’s audience.
- Automate follow-up emails for professional services leads.
Mailchimp pricing
- Free$0Up to 250 contacts · 500 sends per month · Core email features
- Essentials$13/monthBasic automation · Custom-coded templates · Popup forms
- Standard$20/monthEnhanced automations · Generative AI tools · Up to 6,000 emails/month
- Premium$297/monthUnlimited contacts · Priority phone & email support · Dedicated onboarding
Mailchimp vs alternatives
 SendGrid |  Postmark |  Mailgun | |||
|---|---|---|---|---|---|
| Best for | AI-enhanced email & SMS marketing | Developer-centric email API | Transactional email service | Transactional email only | Email API with analytics |
| Pricing | Freemium | Subscription | Subscription | Subscription | Subscription |
| DevHunt upvotes | 0 | 0 | 0 | 0 | 0 |
| Launched | — | — | — | — | — |
- Mailchimp vs Resend: Resend is an email API focused on developers, while Mailchimp provides a full marketing UI and SMS.
- Mailchimp vs SendGrid: SendGrid offers transactional email delivery; Mailchimp adds marketing automation, templates and SMS.
- Mailchimp vs Postmark: Postmark is for transactional emails only, whereas Mailchimp covers bulk marketing and AI features.
- Mailchimp vs Mailgun: Mailgun provides email API and tracking; Mailchimp adds drag-and-drop design, AI and SMS.
Mailchimp FAQ
Is there a free plan?+
Yes, the Free plan includes 1 seat, up to 250 contacts and 500 email sends per month.
What does the free trial cover?+
The Standard plan can be tried risk-free for 14 days with no credit card required.
Can I send SMS campaigns?+
Mailchimp supports SMS marketing and reports higher click rates when both channels are used.
How many contacts can I have on the Standard plan?+
You can send up to 6,000 emails each month; contact limits are set by the price tier.
Do I get support on paid plans?+
Premium includes phone and priority email support; Essentials and Standard have standard support channels.
Summarized by DevHunt from mailchimp.com · Oct 7, 2026. Details may change; check the official site.
About this listing
DevHunt lists Mailchimp because developers expect to find it next to the tools in its category. It did not launch on DevHunt. Work on Mailchimp? Message us to claim this listing.
