Shopify is an all-in-one SaaS platform for creating, managing and scaling online stores, with built-in payments, AI tools and extensive app integrations.
- for
- Merchants, brands and developers who want to sell products online or in-person.
- pricing
- paid · free trial
Key features
- Easy store setup — Create a professional storefront in hours using pre-built themes or custom Liquid code.
- App ecosystem — Access 21,000+ apps from the Shopify App Store for marketing, logistics, finance and more.
- AI assistant Sidekick — Built-in AI helps spot growth opportunities and automates routine tasks.
- Multichannel sales — Sell on web, social, AI chat channels, POS and the Shop app reaching 250M+ shoppers.
- Web3 payments — Accept crypto (BTC, ETH, USDC) and use NFT-gated products via native and third-party apps.
- Headless commerce — Use Hydrogen and Shopify APIs to build custom storefronts and integrate with any front-end.
- Global selling — Shopify Markets provides localized pricing, taxes, duties and shipping for 175+ countries.
- Financing tools — Shopify Capital and Balance offer loans and cash-back rewards to grow inventory and operations.
Use cases
- Launch a brand-new online shop with no coding experience.
- Extend an existing e-commerce site with custom Liquid themes and headless APIs.
- Sell products directly in AI chat interfaces and accept crypto payments.
- Manage inventory and orders across online, in-store and social channels.
Shopify pricing
- Basic$29/mo/monthSell online, in-person and AI chats · Card rates 2.9% + 30¢ · Built-in AI Sidekick · Earn up to $5,000 credits
- Grow$79/mo/monthAll Basic features · Card rates 2.7% + 30¢ · Up to 5 staff accounts · Up to 87% shipping discount
- Advanced$299/mo/monthAll Grow features · Card rates 2.5% + 30¢ · Up to 15 staff accounts · Live third-party shipping rates
- Plusfrom $2,300/moAll Advanced features · Unlimited staff · Fully customizable checkout · Priority 24/7 support
- Agentic$0/mo/monthSell in AI channels · Pay only per sale · Card rates 2.9% + 30¢ · Add products to Shopify catalog
Shopify vs alternatives
 Shopify |  WunderGraph |  Shuttle |  Grafbase |  Layerbase | |
|---|---|---|---|---|---|
| Best for | Full-stack commerce platform with AI and Web3 extensions | API composition layer | Fast backend scaffolding | Instant GraphQL APIs | Managed databases |
| Pricing | Paid | Free | Free | Free | Subscription |
| DevHunt upvotes | 15 | 38 | 19 | 24 | 8 |
| Launched | Sep 2026 | Jan 2023 | Apr 2024 | Jan 2023 | Sep 2026 |
- Shopify vs WunderGraph: Focuses on API composition rather than full storefront and payment processing.
- Shopify vs Shuttle: Provides a framework for building back-ends quickly, but lacks built-in storefront and payment features.
- Shopify vs Grafbase: Offers instant GraphQL APIs for data, not a complete commerce platform with checkout and POS.
- Shopify vs Layerbase: Managed database service with flat pricing, not an end-to-end e-commerce solution.
Shopify FAQ
What is Shopify and how does it work?+
Shopify is an all-in-one commerce platform that lets you create an online store, accept payments and sell across web, social, AI chat and physical POS from a single dashboard, without coding.
How much does Shopify cost?+
After a 3-day free trial, plans start at $1/month for the first 3 months, then standard pricing (e.g., $29/mo for Basic).
Can I cancel or change my subscription anytime?+
Yes, you can cancel at any time; for 1- or 3-year Plus contracts you can cancel when the term ends.
Are there any additional fees?+
No setup fees; third-party transaction fees may apply if you use a payment provider other than Shopify Payments, and card processing fees vary by plan.
Is Shopify PCI compliant?+
Yes, Shopify is Level 1 PCI DSS certified and stores are PCI compliant by default.
Do I get web hosting with Shopify?+
Yes, each plan includes secure unlimited web hosting, bandwidth and a free SSL certificate.
Summarized by DevHunt from shopify.com · Sep 27, 2026. Details may change; check the official site.
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