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Squarespace vs Webflow

Webflow focuses on visual design and CMS with more granular style controls, while Squarespace bundles AI and ecommerce in one plan.

Short answer: Pick Squarespace if you want all-in-one website builder with ecommerce; pick Webflow if you want visual website building with built-in CMS and AI. Squarespace has a free plan, paid from $25/month; Webflow has a free plan, paid from $15/month.

Which to pick

Pick Squarespace if you want…

  • All-in-one website builder with ecommerce
  • Integrations with Google Workspace, Stripe or PayPal (on Squarespace's list, not Webflow's)

Pick Webflow if you want…

  • Visual website building with built-in CMS and AI
  • Design-centric visual website builder
  • The lower starting price: $15/month against $25/month
  • Integrations with HubSpot, GSAP or React (on Webflow's list, not Squarespace's)

Side by side

What it is
Squarespace:Squarespace is a website builder that offers templates, AI tools, and integrated commerce features.
Webflow:Webflow is a visual website builder and composable CMS with AI-powered design, content, and optimization tools.
Best for
Squarespace:All-in-one website builder with ecommerce
Webflow:Visual website building with built-in CMS and AI
Who it’s for
Squarespace:Entrepreneurs, freelancers, and small businesses needing an all-in-one website platform
Webflow:Marketing, design, and product teams that need to build and manage websites without code.
Pricing
Squarespace:Freemium
Webflow:Freemium
Starting price
Squarespace:$25/month (Basic)
Webflow:$15/month (Basic)
Free plan or trial
Squarespace:Free trial
Webflow:Free plan (Starter)
Plans
Squarespace:Basic $25/mo per month · Core $39/mo per month · Plus $65/mo per month · Advanced $139/mo per month
Webflow:Starter Free · Basic $15 per month (billed yearly) · Premium $25 per month (billed yearly) · Team $2,500 per month (annual contract)
Works with
Squarespace:Google Workspace, Stripe, PayPal, Apple Pay, Klarna, Afterpay, OpenTable, Printful
Webflow:HubSpot, GSAP, React, Headless CMS APIs

Squarespace features

  • AI website builder. Generate a complete site by answering a few questions using Blueprint AI.
  • Drag-and-drop editor. Customize layouts, fonts, colors and content with the Fluid Engine editor.
  • Integrated ecommerce. Sell products, services, subscriptions and accept payments via Squarespace Payments.
  • Built-in SEO & marketing. AI-driven SEO tools, email marketing and social media integrations.
  • Domain & email services. Register custom domains and get a free year of Google Workspace email.
  • Extensions marketplace. Add third-party tools for tax, shipping, SEO and more through Squarespace Extensions.

Webflow features

  • Visual canvas editor. Drag-and-drop design on a visual canvas that generates production-ready code.
  • Composable CMS. Create, schedule, and publish content with visual content management and headless APIs.
  • AI content & code generation. Webflow AI generates copy, CMS items, and code components on demand.
  • A/B testing & personalization. Run experiments, personalize experiences, and use AI to test multiple variables.
  • Page branching. Create page branches, merge changes, and track activity without affecting live pages.
  • Shared libraries. Share components, variables, and assets across multiple sites for brand consistency.
  • Webflow Cloud hosting. Deploy full-stack apps with built-in hosting, scaling, and CDN performance.
  • Integrations & APIs. Connect to HubSpot, GSAP, React components, and other tools via Webflow Apps and APIs.

Squarespace vs Webflow FAQ

What is the difference between Squarespace and Webflow?+

Webflow focuses on visual design and CMS with more granular style controls, while Squarespace bundles AI and ecommerce in one plan.

Should I use Squarespace or Webflow?+

Pick Squarespace if you want all-in-one website builder with ecommerce or integrations with Google Workspace, Stripe or PayPal (on Squarespace's list, not Webflow's). Pick Webflow if you want visual website building with built-in CMS and AI, design-centric visual website builder or the lower starting price: $15/month against $25/month.

Is Squarespace or Webflow free?+

Squarespace has a free plan; paid plans start at $25/month (Basic). Webflow has a free plan (Starter); paid plans start at $15/month (Basic).

Which is cheaper, Squarespace or Webflow?+

Webflow is cheaper to start with: Webflow's Basic plan ($15/month) against Squarespace's Basic plan ($25/month).

Do Squarespace and Webflow integrate with the same tools?+

Their integration lists don't overlap: Squarespace lists Google Workspace, Stripe, PayPal, Apple Pay and 4 more; Webflow lists HubSpot, GSAP, React and Headless CMS APIs.

On DevHunt

Based on each tool's website and DevHunt data. Details may change; check the official sites.