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Payload vs Sanity

Sanity offers a hosted SaaS model with a customizable schema, whereas Payload is self-hosted and Next.js-centric.

Which to pick

Pick Payload if you want…

  • Next.js-native headless CMS
  • A free, open-source tool
  • Integrations with React or TypeScript (on Payload's list, not Sanity's)

Pick Sanity if you want…

  • Structured content with AI automation
  • Customizable content platform
  • Integrations with React.js, GraphQL or GROQ (on Sanity's list, not Payload's)

Payload: Next.js-native and open source, less emphasis on AI-driven content operations

Side by side

What it is
Payload:Payload is an open-source, Next.js-native headless CMS and application framework built with TypeScript and React.
Sanity:Sanity is a headless CMS platform that provides a structured content lake, customizable studio, and AI-driven automation for web, mobile and agentic applications.
Best for
Payload:Next.js-native headless CMS
Sanity:Structured content with AI automation
Who it’s for
Payload:Developers who need a code-first CMS and marketers who need a visual editing UI.
Sanity:Developers and teams building web, mobile and AI-driven content applications
Pricing
Payload:Open source
Sanity:Freemium
Plans
Payload:—
Sanity:Free $0 · Growth $15 per seat / month per month
Open source
Payload:Yes, 45,043 GitHub stars
Sanity:—
Works with
Payload:Next.js, React, TypeScript
Sanity:React.js, Next.js, GraphQL, GROQ

Payload features

  • Next.js native backend. Provides a full backend that integrates directly into a Next.js application.
  • Visual editing UI. Allows content editors to edit and manage content through an intuitive visual interface.
  • RAG + vector embedding. Automatically makes content ready for Retrieval-Augmented Generation without manual steps.
  • Code-first schema. Define content schemas in TypeScript, eliminating the need for separate admin panels or ORMs.
  • Headless eCommerce & DAM. Supports building eCommerce sites and digital asset management solutions out of the box.
  • Enterprise-grade flexibility. Open-source core lets teams customize the CMS to fit large-scale or bespoke requirements.

Sanity features

  • Structured Content Lake. Store any JSON document with schemas defined as code, supporting unlimited content types and locales.
  • Customizable Studio. Fully configurable React-based editing environment that can be modeled to match any workflow.
  • Content Agent. AI-powered agent that can create, edit, translate and audit content at scale.
  • Agent Actions & Automation. Event-driven functions and IF-THEN workflows that run on any dataset mutation.
  • Real-time Collaboration. Multiplayer editing, comments, tasks and live previews for editorial teams.
  • Modern APIs & Queries. GraphQL and GROQ support, real-time data access and SDKs for Next.js, React and other frameworks.

Payload vs Sanity FAQ

Is Payload or Sanity free?+

Payload is free and open source. Sanity has a free plan; paid plans start at $15/month per user (Growth).

Which is cheaper, Payload or Sanity?+

Payload is free, so it costs less. Sanity starts at $15/month per user (Growth).

Is Payload or Sanity open source?+

Payload is open source (payloadcms/payload on GitHub, MIT license). DevHunt has no public source repository on record for Sanity.

Do Payload and Sanity integrate with the same tools?+

Partly. Both list Next.js. Payload also lists React and TypeScript; Sanity also lists React.js, GraphQL and GROQ.

On DevHunt

Based on each tool's website and DevHunt data. Details may change; check the official sites.