Compare
Madlitics vs Void Analytics
Void Analytics focuses on privacy-first web traffic stats, not lead-level attribution to CRMs.
MadliticsSee where your leads come from, send data where it belongs
Void AnalyticsA user-friendly privacy-focused alternative to Google Analytics 🚀Which to pick
Pick Madlitics if you want…
- Lead-level attribution for CRM pipelines
- Integrations with ActiveCampaign, Elementor or Gravity Forms (on Madlitics' list, not Void Analytics')
Pick Void Analytics if you want…
- Privacy-first Google Analytics alternative
- Privacy-focused web analytics
- A free plan to start with
- Integrations with WordPress, Next.js or Vue.js (on Void Analytics' list, not Madlitics')
Side by side
- What it is
- Madlitics:Madlitics adds first-touch attribution data to every lead and syncs it to your CRM and marketing tools.
- Void Analytics:Void Analytics provides lightweight, cookie-free web analytics that complies with GDPR, CCPA and PECR.
- Best for
- Madlitics:Lead-level attribution for CRM pipelines
- Void Analytics:Privacy-first Google Analytics alternative
- Who it’s for
- Madlitics:Marketers and growth teams that need reliable lead source data in their existing CRM.
- Void Analytics:Web owners and product teams needing privacy-first traffic insights.
- Pricing
- Madlitics:Paid
- Void Analytics:Freemium
- Plans
- Madlitics:Core $19 per month · Starter $49 per month · Growth $99 per month · Scale $149 per month · Unlimited 10 $199 per month
- Void Analytics:Free $0/month · Starter $4.99/month per month · Business $14.99/month per month
- Works with
- Madlitics:ActiveCampaign, Elementor, Gravity Forms, HubSpot, Jotform, Typeform, WPForms, Zoho
- Void Analytics:WordPress, Next.js, Vue.js
Madlitics features
- First-touch source capture. Records the true channel, source and campaign for each lead, preventing “Direct/Other” entries.
- Multi-channel classification. Automatically categorises leads into 18+ acquisition channels such as Display, Email, Paid and AI.
- UTM normalization. Cleans and standardises inconsistent UTM tags into a reliable schema.
- CRM field injection. Attaches source, channel and campaign fields directly to lead submissions in supported CRMs.
- Multi-site tracking. Tracks attribution across unlimited forms and multiple domains from a single account.
- No-code setup. Add a script to the site head and map fields in forms without writing code.
- Integration library. Connects with tools like HubSpot, ActiveCampaign, Elementor, Gravity Forms, Typeform, WPForms and Zoho.
- Lead-level reporting. Combines attribution with CRM deal data to show revenue impact per channel and campaign.
Void Analytics features
- Cookie-free tracking. Collects anonymous visitor data without cookies or personal identifiers.
- No data sampling. Delivers full-dataset reports for accurate traffic analysis.
- Retention & funnel reports. Shows user engagement over time and conversion paths per website.
- Custom events with properties. Track named events, outbound clicks and e-commerce actions via a simple JavaScript snippet.
- GDPR/CCPA/PECR compliance. Data stays in EU servers and users can request access, amendment or deletion.
- Simple integration. Embed a small script on any site; works with WordPress, Next.js, Vue.js and other platforms.
Madlitics vs Void Analytics FAQ
Is Madlitics or Void Analytics free?+
Madlitics is paid, from $19/month (Core), with a free trial. Void Analytics has a free plan; paid plans start at $4.99/month (Starter).
Which is cheaper, Madlitics or Void Analytics?+
Void Analytics is cheaper to start with: Void Analytics' Starter plan ($4.99/month) against Madlitics' Core plan ($19/month).
Do Madlitics and Void Analytics integrate with the same tools?+
Their integration lists don't overlap: Madlitics lists ActiveCampaign, Elementor, Gravity Forms, HubSpot and 4 more; Void Analytics lists WordPress, Next.js and Vue.js.
On DevHunt
Void Analytics
17 upvotes · Launched on DevHunt on Mar 12, 2024
Based on each tool's website and DevHunt data. Details may change; check the official sites.