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Formo vs Overtracking Analytics
Focuses on general web analytics, not on-chain data or wallet intelligence.
FormoActionable insights for onchain appsSide by side
- What it is
- Formo:Formo is a web3 data platform that provides product analytics, wallet intelligence, and token-gated forms for crypto apps.
- Overtracking Analytics:Privacy-friendly web analytics with heatmaps, session replay and core web vitals.
- Best for
- Formo:Unified on-chain growth analytics
- Overtracking Analytics:Privacy-first alternative to Google Analytics
- Who it’s for
- Formo:Crypto product, growth, and data teams that need on-chain and off-chain analytics.
- Overtracking Analytics:Website owners and marketers who need simple, cookie-free analytics.
- Pricing
- Formo:Paid
- Overtracking Analytics:Freemium
- Plans
- Formo:Growth $199 per month, billed yearly · Scale $399 per month, billed yearly
- Overtracking Analytics:—
- Works with
- Formo:Ethereum, Solana, Privy, Dynamic, Metamask, Phantom, Para, Rainbow
- Overtracking Analytics:WooCommerce, PrestaShop
- DevHunt upvotes
- Formo:2
- Overtracking Analytics:111
- Launched on DevHunt
- Formo:Apr 2026
- Overtracking Analytics:Jan 2023
Formo features
- Product Analytics. Track user journeys from first visit to on-chain transactions with funnels, charts and live view.
- Wallet Intelligence. Create rich wallet profiles and segment users by on-chain activity, holdings and behavior.
- Token-Gated Forms. Build crypto-native forms with Ethereum/Solana gating and social verification integrations.
- Attribution & Audiences. Measure channel and campaign ROI on volume, revenue and retention, and build targeted segments.
- AI Query (Ask AI). Use MCP and AI agents like Claude or ChatGPT to query data in plain language.
- Alerts & Real-time Notifications. Receive instant alerts for key events and prospect activities.
- API & MCP Access. Export data via open API, CLI and Model Context Protocol for integration with AI tools.
- Chartbuilder. Create and share custom reports and dashboards with your team.
Overtracking Analytics features
- Heatmaps. Visualize where users click and where they ignore on each page.
- Session Replay. Record and replay user sessions to understand behavior.
- Core Web Vitals Monitoring. Track performance metrics by country, device and URL.
- Goal Tracking. Create unlimited goals without complex event setup.
- Error Detection. Detect 404, 500 and other server errors in real time.
- Team Collaboration. Create teams and invite members to share dashboards.
Based on each tool's website and DevHunt data. Details may change; check the official sites.