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Brevo vs GoHighLevel

All-in-one marketing platform aimed at agencies, similar feature set but agency-focused

Short answer: Pick Brevo if you want multichannel marketing & automation platform; pick GoHighLevel if you want all-in-one agency marketing platform. Brevo has a free plan, paid from $9/month; GoHighLevel starts at $97/month.

Which to pick

Pick Brevo if you want…

  • Multichannel marketing & automation platform
  • A free plan to start with

Pick GoHighLevel if you want…

  • All-in-one agency marketing platform

Side by side

What it is
Brevo:Brevo is an all-in-one platform for email, SMS, WhatsApp, chat and marketing automation with AI assistance.
GoHighLevel:GoHighLevel is an all-in-one sales and marketing platform agencies can white-label and resell.
Best for
Brevo:Multichannel marketing & automation platform
GoHighLevel:All-in-one agency marketing platform
Who it’s for
Brevo:Small businesses, entrepreneurs, and teams needing multichannel marketing and CRM.
GoHighLevel:Agencies, consultants and service providers that need a unified marketing stack.
Pricing
Brevo:Freemium
GoHighLevel:Paid
Starting price
Brevo:$9/month (Starter)
GoHighLevel:$97/month (Starter)
Free plan or trial
Brevo:Free plan (Free) · Free trial
GoHighLevel:Free trial
Plans
Brevo:Free $0 · Starter $9 per month · Standard $18 per month · Professional $499 per month
GoHighLevel:Starter $97 per month · Founder $497 per month · Unlimited $297 per month
Works with
Brevo:—
GoHighLevel:Stripe, PayPal, NMI, Authorize.net, Square, Adyen, Razorpay

Brevo features

  • Drag-and-drop email editor. Create polished emails quickly with a visual editor and ready-made templates.
  • No-code marketing automation. Build unlimited multi-step workflows to engage contacts automatically.
  • AI content generator & send-time optimization. Generate subject lines, copy and schedule sends at optimal times using Aura AI.
  • Advanced segmentation & contact scoring. Filter contacts by behavior, demographics and AI-suggested segments.
  • Transactional messaging & SMS/WhatsApp. Send transactional emails and SMS/WhatsApp messages, with credits sold separately.
  • Live chat, chatbot and VoIP phone. Interact with customers in real time via chat, AI-assisted replies and voice calls.
  • Landing pages & push notifications. Create standalone campaign pages and send web/mobile push notifications without developers.
  • Multi-user access & enterprise controls. Team seats, SSO/SAML, dedicated IP and custom data integrations for larger organizations.

GoHighLevel features

  • Funnel & Website Builder. Create funnels, landing pages and full websites with drag-and-drop tools.
  • CRM & Pipelines. Manage contacts, leads and sales pipelines in a single CRM.
  • Workflow Automation. Automate marketing, sales and client onboarding workflows.
  • Multi-Channel Messaging. Send and receive SMS, email, voice calls and social media messages.
  • AI Assistants. Conversation, voice, content and funnel AI tools (usage-based).
  • White-Label Mobile App. Offer a branded mobile app to clients as part of the platform.
  • Payments & Invoicing. Process payments and generate invoices directly within the platform.
  • API Access & Add-ons. Extend functionality with API, optional add-ons and custom development.

Brevo vs GoHighLevel FAQ

What is the difference between Brevo and GoHighLevel?+

GoHighLevel: All-in-one marketing platform aimed at agencies, similar feature set but agency-focused.

Should I use Brevo or GoHighLevel?+

Pick Brevo if you want multichannel marketing & automation platform or a free plan to start with. Pick GoHighLevel if you want all-in-one agency marketing platform.

Is Brevo or GoHighLevel free?+

Brevo has a free plan; paid plans start at $9/month (Starter). GoHighLevel is paid, from $97/month (Starter), with a free trial.

Which is cheaper, Brevo or GoHighLevel?+

Brevo is cheaper to start with: Brevo's Starter plan ($9/month) against GoHighLevel's Starter plan ($97/month).

On DevHunt

Based on each tool's website and DevHunt data. Details may change; check the official sites.